O'Donovan Keyes & Barrett

Accountant Cork ODKB, we will improve your business. Our clients will tell you that.

  • Home
  • How we work
  • Services
    • Audit
    • Annual Accounts
    • Solicitors
    • Taxation
    • Payroll Outsourcing
  • Accounting Login
  • Submit A Form
    • Personal Tax Form
    • Business Kickstart
    • Cashflow
    • Pay Online
  • Help Videos
  • Blog
  • Contact
  • Live Chat

3 Ways An SME Can Charge A Premium Price

03/03/2021 By O'Donovan Keyes & Barrett

Below are three ideas for small businesses, which will help you to charge a premium price.

The Value Of Your Product Or Service
What’s the value of the product or service that you are offering? What’s the perceived value of your product or service? How does a prospective buyer perceive the value?

Sometimes when something is priced higher it gives the  perception that it is better quality so you will attract customers who are looking for quality rather than being price driven. If something is cheap then the next question must be ‘why is it cheap’?

Demand Generation & Customer Advocates
Can you generate demand for your product or service with others endorsing you, the business or the product online so that you’re perceived as credible in the industry and people engage with you? This will increasing customers willingness to pay more. Demand generation enhances the brand.

Believing in your product or service
If you believe in your product or service and the people selling it believe in it too, this comes across in the way you communicate and how you present your sales pitch. Customers are more likely to buy into this.

 

ODK is a firm of accountants based in Cork and specializing in advising SME and family business clients.

Filed Under: Latest News, Uncategorized Tagged With: Accountants Cork, business advice, business growth, cork accountants, profit growth, SME Business Advice, Tax Advisor Cork

Latest Articles

Auto-enrolment FAQs: Answers to questions on workplace pensions in Ireland

Another useful article from our Software Partner Sage on “Auto-enrolment FAQs” can be found here. … [Read More...]

ODKB proud to sponsor ARC Rovers

ARC Rovers recently secured the Jackie O'Driscoll Premier Division Cup after winning a thrilling cup … [Read More...]

Ireland’s gender pay gap reporting is changing

Another useful article from our Software Partner Sage on “How Ireland's gender pay gap reporting is … [Read More...]

Irish Accountancy Awards Finalist

We are absolutely thrilled to be nominated as a Finalist in two categories at tonight's Irish … [Read More...]

How to budget for pension auto enrolment

A useful article from our Software Partner Sage on "How to budget for pension auto enrolment" can be … [Read More...]

Navigating Investment Choices Amid Global Market Disruption

Imagine you're sailing a boat across a vast ocean. The weather is unpredictable, with sudden storms … [Read More...]

More articles

CONTACT US

PHONE + 353 21 4628188
E-MAIL info@odkb.ie

ADDRESS
O’DONOVAN KEYES & BARRETT
Chartered Accountants & Statutory Auditors
Evergreen House Congress Road Cork T12 X792
Ireland

Copyright © 2025 · O'DONOVAN KEYES & BARRETT